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As Canadians, a big part of who we are is being a friend to the world—and knowing that even small acts of kindness can go a long way. By purchasing a WE Are Canada product, you’re celebrating our 150th year and the Canadian spirit of coming together to make a difference, in our communities and around the world.

Inspiring young Canadians

Canada’s 150th birthday is a national milestone. To celebrate, we’re reflecting on our country’s past and shaping our vision for its future by bringing experiential service-learning into classrooms and empowering students to become active local, national and global citizens. With four yearlong initiatives, WE Are Canada inspires young Canadians to come together and celebrate, learn about important issues and take action in their communities.

Your purchase helps support WE Schools campaigns through WE Are Canada—empowering youth with the tools to change the world.

  • WE Are One: Youth learn about the experiences of people with disabilities, then use technology to imagine and pan how you can make your school or community more inclusive.
  • WE Stand Together: 10 connection points facilitate learning and dialogue on issues important to the relationship between Indigenous and non-Indigenous Canadians.
  • WE Volunteer Now: Youth rally together to tackle issues like poverty and homelessness in their communities. When we all pull together and take action, we can bust big issues.
  • WE Take Charge: Youth take weekly pledges to live sustainably by reducing negative impacts on the environment, boosting positive ones and helping their schools go green.
The program changed my whole life around. You don’t really know how special you are until you finally figure out who you are and what you want to do. I think I’m on that journey right now.
Emily Student, Canada

Delivered by our educational partners in more than 12,300 schools in North America and the UK, WE Schools challenges young people to identify the local and global issues that spark their passion and then empowers them with the tools to take action. As a result of taking part in WE Schools

  • 89% of students feel empowered to make a positive difference in the world
  • 95% of educators say that students demonstrated increased leadership
  • 82% of students value their education more
  • At-risk or marginalized students are 84% more likely to go to college or university

Products With Impact

ME to WE Artisans products are handmade with love in Kenya and Ecuador, empowering women and their families, each with a special track your impact code.


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